Top 5 Business Apps Performance in Nigeria Q4 2021

In the fourth quarter of 2021, the top 5 business apps in Nigeria showcased varied performance trends in terms of weekly downloads, revenue, and active users. Below is a detailed analysis of each app's performance, based on data from Sensor Tower.

LinkedIn: Network & Job Finder saw a notable fluctuation in weekly revenue, peaking at approximately $7.3K in the final week of November. Weekly downloads showed a gradual decline, starting from around 13.8K in late September and settling at nearly 12K by the end of December. Weekly active users exhibited a steady increase, reaching a peak of about 556.9K in mid-November before experiencing minor fluctuations and ending the quarter at around 537.3K.

Wabi - Number for WA Business experienced a steady weekly revenue, with a noticeable peak of approximately $2.8K in the last week of November. Weekly downloads showed a similar trend, starting from around 3.7K in late September and ending the quarter at roughly 3.3K. Weekly active users remained relatively stable, peaking at about 7.4K in early November and closing the quarter at around 6.5K.

iScanner: PDF & OCR Scanner had a fluctuating weekly revenue, with a peak of approximately $2.2K in the last week of November. Weekly downloads saw a significant spike to around 4.4K in mid-October, followed by a decline to roughly 938 by the end of December. Weekly active users mirrored this trend, peaking at about 5K in mid-October and decreasing to around 2.1K by the end of the quarter.

Adobe Acrobat Reader: Edit PDF showed a consistent weekly revenue, peaking at approximately $2.9K in the last week of November. Weekly downloads started at around 9.3K in late September and gradually decreased to approximately 7K by the end of December. Weekly active users exhibited a steady increase, reaching a peak of about 621.3K in early December before slightly declining to around 592.5K by the end of the quarter.

2nd Line - Second phone number experienced variable weekly revenue, peaking at approximately $1.8K in the first week of November. Weekly downloads remained relatively stable, starting from around 3.4K in late September and ending the quarter at about 2.5K. Weekly active users saw a slight increase, peaking at approximately 3.3K in mid-October and ending the quarter at around 2.6K.

These insights are derived from Sensor Tower data, providing a comprehensive view of the performance trends of these top business apps in Nigeria during Q4 2021. For more detailed insights, visit Sensor Tower.